Posts Tagged ‘web design’

Tip 24 – Talk to cannedSunlight about your website needs!

Category: 24 Tips to a Great Website - Advent Calendar

Posted on: December 24th, 2011 by Nicki. No Comments yet, be the first

Tip 24 - cannedSunlight web design Costa BlancaThis is our final tip of the series. I hope you have enjoyed reading the past twenty three tips and that you have found something to help you improve your own website.

If you are looking for more information, we at cannedSunlight are here to help you with all your website needs. Whether you need a website designed and built from scratch, or you already have a website that you need help with, come and talk to us. Your initial consultation is free and we will be able to advise you on the path you need to take to get a Great Website. (more…)

Tip 20 – Use advertising to promote your website

Category: 24 Tips to a Great Website - Advent Calendar

Posted on: December 20th, 2011 by Nicki. No Comments yet, be the first

Tip 20 - advertisingWe have talked about how it is good to get as many legitimate links back to your website as possible. (Without using link farms, or buying links). It is also good to advertise your website when you first start up, to lift the initial awareness of your business and it’s website.

There are several ways of doing this. The first is to submit your website to directory websites. There are a plethora of directory websites online, but it is better for you to use the ones that most suit your business or product. If you have a business in a certain industry you can search for directories in that particular area, e.g. ‘Accountant Directories’. If you have a shop or a local business, you can add entries in local directories, the most common being yell.com or thomsonlocal. Just think about where you would advertise in the real world and they will most likely have a directory website. Most local newspaper websites often include an online directory which is useful to add your business to. There are also directories specific to certain areas which are useful to have entries in if you want to target that area. (more…)

Tip 19 – Add sharing buttons to your website

Category: 24 Tips to a Great Website - Advent Calendar

Posted on: December 19th, 2011 by Nicki. No Comments yet, be the first

Tip 19 - sharingWe’ve talked about using social media accounts to promote your website, and to create links back to your website. It is also something you can do for your visitors. You can add facebook and twitter buttons on your website that link back to your own social media accounts so your visitors can follow you. But you can also add sharing buttons or bookmarking buttons to your website to allow your visitors to share and like your content.

addthis.com is a very popular service that provides sharing tools for websites. Their website gives you a choice of buttons, and easy-to-use interface to set it up. Then all you need to do is copy the code and paste it into your html pages. They also provide a plugin for wordpress which can be easily set up and automatically add the sharing buttons to the tops of your pages. (more…)

Tip 18 – Use Linkedin for Professional Networking

Category: 24 Tips to a Great Website - Advent Calendar

Posted on: December 18th, 2011 by Nicki. No Comments yet, be the first

Tip 18 - LinkedinLinkedin will help you establish your professional profile online, and make you an expert in your field. In the real world you are likely to carry out your professional networking by going to business networking clubs and meeting other professionals. There you will exchange business cards and information about your profession and meet other people who you can do business with.

Why not have your business profile available to everyone all the time? With a Linkedin profile you can do this and take advantage of the networking features it offers without having to go anywhere. Set up an account for yourself as the Manager, Director, Marketing Manager or CEO of your business. Make sure you add the links back to your website and your blog. Fill in the company profile for your businesses, and any further information you want to add about yourself. Make yourself approachable, and make it clear what it is you do. (more…)

Tip 17 – Get a Twitter account

Category: 24 Tips to a Great Website - Advent Calendar

Posted on: December 17th, 2011 by Nicki. No Comments yet, be the first

Tip 17 - TwitterTwitter can be a difficult social media platform to understand. It appears at first look, to be dedicated to short text message type status updates. Who would be interested in that, you may well ask. But used in the correct way Twitter can be an invaluable networking tool. Twitter is about the present, what is going on right now, the current trends of what people are talking about. You should add your company’s voice to this crowd to show that you are in the present and your website is important.

If you delve beneath the surface of twitter, there are networks of people following other people or businesses that they interested in. There are networks of people who have a similar interest or product, and there are of course networks of friends. Twitter allows you as a business to network with your customers, share links about your products or company news and also show an interest in what your customers are interested in. (more…)